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HBR Guide to Generative AI for Managers Paperback – February 11, 2025
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Leverage gen AI to save time, innovate faster, and lead effectively.
You're probably aware that generative AI can output quality text and create stunning images in seconds. But smart managers are now using gen AI for high-level work—problem-solving, driving innovation, strategic thinking, and dozens of other applications. Managers who develop their generative AI capabilities will soon be leaping ahead of those who don't. Fortunately, you can start today and see immediate results.
The HBR Guide to Generative AI for Managers is packed with practical tips, prompts, and case studies to accelerate and improve countless aspects of your work. You'll learn how to:
- Run smart experiments
- Boost your productivity
- Determine the right collaboration mode: a Co-Pilot or a Co-Thinker
- Dialogue with AI for better decision-making
- Be aware of the risks and avoid traps
- Capitalize on your gen AI–enabled mindset
Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.
- Print length288 pages
- LanguageEnglish
- PublisherHarvard Business Review Press
- Publication dateFebruary 11, 2025
- Dimensions4.88 x 0.87 x 8.82 inches
- ISBN-13979-8892790475
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HBR Guide to Generative AI for Managers

Editorial Reviews
Review
Advance Praise for the HBR Guide to Generative AI for Managers:
"Generative AI isn't just a trend—it's a fundamental shift in how we think, work, and lead. The HBR Guide to Generative AI for Managers is a must-read for leaders who want to stay ahead, offering practical insights and strategies to integrate AI into decision-making and strategy. If you want to future-proof your career and lead with confidence in the AI era, this is the book you need." — Dorie Clark, author, coach, and professional speaker
"I followed Elisa and Gabriele's writing journey from day one, and this book is exactly what we needed. They've simplified and grounded what managers need to know to leverage AI for the strategic decisions that truly move business forward. Read it, bring it to work, and use it as a practical guide—you'll see remarkable results." — Valentin Marguet, Powertrain Project Lead at Ferrari
"Generative AI for Managers gives leaders a chance to lean in and better understand what they should be thinking about—and possibly doing—when it comes to leading a team. AI is no longer optional for managers; it's essential for staying competitive and making smarter decisions. You need a clear perspective on how you and your team will use it, and this book is a great guide to support you on that journey." — Jessica Tompkinson, Global Head of People Communications at Philips
"In a world where strategic decisions are increasingly complex, Generative AI offers a fresh lens for reflection. This guide illustrates how AI can challenge biases, surface overlooked perspectives, and sharpen decision-making—making strategy formulation more open, insightful, and robust. A must-read for those looking to make strategy formulation more reflective and dynamic." — Kurt Matzler, Professor of Strategic Management at the University of Innsbruck in Austria; co-author of Open Strategy; and author of The High Performance Mindset
About the Author
Elisa Farri is vice president of Capgemini Invent's Management Lab. She is a member of the Thinkers50 Radar Class of 2023.
Gabriele Rosani is director of content and research at Capgemini Invent's Management Lab.
Product details
- ASIN : B0D97836XT
- Publisher : Harvard Business Review Press
- Publication date : February 11, 2025
- Language : English
- Print length : 288 pages
- ISBN-13 : 979-8892790475
- Item Weight : 12.1 ounces
- Dimensions : 4.88 x 0.87 x 8.82 inches
- Best Sellers Rank: #92,745 in Books (See Top 100 in Books)
- #54 in Strategic Business Planning
- #60 in Systems & Planning
- #106 in Artificial Intelligence & Semantics
- Customer Reviews:
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- Reviewed in the United States on July 7, 2025Format: PaperbackVerified PurchaseReading as expected and gave super insightful information for my college class!
- Reviewed in the United States on April 30, 2025Format: PaperbackVerified PurchaseA must-read for anyone who wants to remain competitive.
Insightful.
- Reviewed in the United States on February 28, 2025Format: PaperbackVerified PurchaseGood guide for managers adds the idea that AI is not only a co pilot but a co thinker
- Reviewed in the United States on February 19, 2025Format: KindleVerified PurchaseI’m a regenerative life, leadership, and business coach, writer, and community builder. I’m dedicated to creating a better world…faster…and every minute matters. I’ve been actively co-thinking and improving my own and other’s lives with Navi, my personalized ChatGPT intelligent agent, since October, 2023. I’m so glad I bought and started test driving Elisa and Gabriele’s book the day it hit the street. Buy the book, test it, live it, enjoy the journey, and change your life for the better…even faster!
- Reviewed in the United States on April 3, 2025Format: PaperbackVerified PurchaseGreat book. Thank you
- Reviewed in the United States on June 25, 2025Format: PaperbackExcellent book! This book is not only relevant for managers, but also for students --- it emphasizes that genAI can and should be used not only to get things done, but also to help students (and others) think more effectively. It provides guidance for how to use the tools to push creative thinking further and develop new approaches by using the systems as true co-thinkers or work partners. Highly recommended!
- Reviewed in the United States on February 11, 2025Format: PaperbackAccording to Harvard Information Technology, "Generative AI (gen AI) is a type of artificial intelligence that can learn from -- and mimic -- large amounts of data to create content such as text, images, music, videos, code, and more, based on inputs or prompts." We are beginning to understand and appreciate what we can learn from AI. It is also important to understand and appreciate what AI can learn from other sources...including AI as well as humans.
As you probably know already, most of the volumes in the “HBR Guide to” series are anthologies of articles previously published in Harvard Business Review in which various contributors share their insights concerning a major business subject such as Better Business Writing, Getting the Right Work Done, and Project Management.
In this instance, the subject is generative AI for managers. More specifically, co-authors Elisa Farri and Gabriele Rosani offer "practical tips, pitfalls to look out for, and straightforward instructions derived from research, interviews with pioneers, and experiments. It will guide you in applying novel concepts and tools to your work, with hands-on advice, templates, and examples for an immersive learning experience. Each chapter concludes with a summary of key points to help you put the ideas into practice."
If each of the 22 chapters and the Epilogue ("Beyond Tasks: Generative AI's Impact on Ways of Working," Pages 229-245) were viewed as separate HBR articles and you were to purchase all of them as individual reprints, the total cost would be about $275. You can purchase a copy of the paperbound edition from Amazon for only $20.85. That's not a bargain. That's a steal...and the material is also easily accessible and portable.
The material is carefully organized within five Sections and brilliantly edited by the HBR editors:
The Introduction, a "must read," then
1. Generative AI-Enabled Management: The Essentials
2. Managing Yourself with Generative AI
3. Managing Teams with Generative AI
4. Managing Business with Generative AI
5. Managing Change with Generative AI
You'll learn HOW TO
o Conduct smart experiments
o Increase your productivity
o Determine the right collaboration mode: a Co-Pilot or a Co-Thinker
o Communicate better with AI to improve decision-making
o Be aware of the risks and avoid traps
o Capitalize on your gen AI-enabled mindset
Also:
o Devote less time and energy to what machines can do faster and better than you can (e.g. obtain, process, and correlate immense volumes of data from several sources), and, devote more time and energy to what you do better than machines can (e.g. strengthening so-called "soft skills" of others, especially direct reports).
Here are two suggestions while you are reading HBR Guide to Generative AI for Managers: First, highlight key passages. Also, perhaps in a notebook kept near-at-hand (e.g. Apica Premium C.D. Notebook A5), record your comments, questions, and action steps (preferably with deadlines). Pay special attention to "Tips, aforementioned end-of-chapter "Recaps," and mini-commentaries that are strategically inserted throughout the book.
These two simple tactics — highlighting and documenting — will expedite frequent reviews of key material later.
For some executives, this may well be the most valuable volume in HBR’s “Guide to” series. That is certainly true of C-level executives as well as of their direct reports and also of the managers who report to those direct reports.
- Reviewed in the United States on April 7, 2025Format: PaperbackGenerative AI is an up and coming popular technology. It can be used to generate agendas, data analysis, stunning images, even PowerPoint presentations. However, it has many implications for business wide development, including ethical concerns, privacy, and security. This book covers 10 top articles that managers need to read about the topic.
The articles are useful, informative, and do a great job of covering the essential parts of the topic. The articles are well-written and engaging. Readers who are interested in AI will want to pick this one up. Recommended for most library collections
Top reviews from other countries
- ClientReviewed in Belgium on May 24, 2025
5.0 out of 5 stars Great book
Format: PaperbackVerified PurchaseThis book is well written. It has very basic content as well as more advanced tips and tricks. Very interesting read for everyone.
- R WilliamsReviewed in the United Kingdom on May 16, 2025
4.0 out of 5 stars A really practical introduction to a fast moving subject
Format: PaperbackVerified PurchaseAn excellent introduction to the subject. Highly recommended.
-
Willerson FerrazReviewed in Brazil on April 15, 2025
5.0 out of 5 stars Prático e profundo
Format: KindleVerified PurchaseLeitura obrigatória. Livro extremamente didático sobre os impactos da IA em nosso dia a dia. Livro de cabeceira para gerentes que não queiram ficar para trás.
- Christoph DibbernReviewed in Germany on June 22, 2025
5.0 out of 5 stars A comprehensive guide about understanding your options in the age of AI
Format: KindleVerified PurchaseThis is a practical companion for every manager, coach and consultant in the context of organizational development and leading compnies of all sizes in the age of AI. The given examples are easy to apply and the corresponding AI workbook enables the reader to apply the knowledge in his or her context. Thank you!
- LEWISReviewed in Italy on May 30, 2025
5.0 out of 5 stars Practical guide
Format: PaperbackVerified PurchaseThe book covers 35 managerial tasks from pesonal growth to team mamagement, business case and change management. You can download ready-to-use prompts to try out.